You are here

Kazantseva N.V., Kazantsev V.S., Glazova E.V. Influence of doping scandals on the image of Russian sport

DOI: 10.34835/issn.2308-1961.2021.1.p106-110

Influence of doping scandals on the image of Russian sport
Nadezhda Vladimirovna Kazantseva, the candidate of pedagogical sciences, senior lecturer, Viktor Sergeevich Kazantsev, the senior teacher, Irkutsk Law Institute (branch) of the University of the prosecutor's office of the Russian Federation; Ekaterina Vladimirovna Glazova, the teacher, Baikal State University, Irkutsk

At present, the task of preserving the positive image of Russian sport in the light of doping scandals is very urgent. The article presents the results of an associative experiment that allows to determine the semantic field of the concepts of "sport" and "doping". The results of the experiment allow us to conclude that in the linguistic consciousness of native speakers the concept of "sport", despite significant image losses, continues to be associated with positive semantic constructions and is evaluated as an important value category. At the same time, a fifth of the respondents define the concept of "doping" as an advantage. The results of the study show that the work in the formation of intolerance to the use and spread of doping in sports in Russian society should be systematic, primarily associated with the formation of a belief about the inadmissibility of doping.
Keywords: sport, doping, Russia, associative experiment.
  1. Glazatov, V.G. (2017), Sports of the highest achievements as a policy tool for the formation of a positive image of the state: domestic experience and prospects, dissertation, Moscow.
  2. Ministry of sport (2017), "National plan to combat doping in Russian sport : adopted by the Independent Public Anti-Doping Commission on 02/01/2017", Collection of official documents and materials of the Ministry of Sports of the Russian Federation, No. 6.
  3. Karaulov, YU. N., Cherkasova, G. A., Ufimceva, N. V. (2002), Russian associative dictionary, Moscow.
  4. Skripnik, A.V. and Skripnik, O G. (2017), "Modeling of the associative field of the concept "Sport" as the basis for the formation of the image characteristics of sport ", Vestnik Tulskogo gosudarstvennogo pedagogicheskogo universiteta, 2017, No, 10 (187), pp. 48–55.
  5. "Toxicity of the reputations of certain sports from the point of view of doping: an attempt at rating" (2017), available at: (accessed 01 September 2019).
  6. Alexander, D., Hallward, L., Lindsay, R., Caron, J. (2019), "Is there still hope for pure sports? A study of how the Russian doping scandal impacted North America’s sports culture and identity using ethnographic analysis of content", Qualitative Research in Sports, Exercise, and Health, No. 11 (5), pp. 618–635, doi: 10.1080/2159676X.2019.1589561.
  7. Altukhov, S. and Naraight, J. (2018), "The New Sports Cold War: The Importance of Russian Doping Statements for International Relations and Sports", Sports in Society, Vol. 21, iss. 8, pp. 1120–1136, doi: 10.1080/17430437.2018.1442194.
Contact information:
Article arrived in edition 13.01.2021
Show full text