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Alenurov E.A., Sergeeva L.Yu., Fedorova T.Yu., Fedorova Yu.R. Service and tourism sector’s development features after removal of quarantine measures conditions

DOI: 10.34835/issn.2308-1961.2020.10.p16-21
Service and tourism sector’s development features after removal of quarantine measures conditions
Eldar Asafovich Alenurov, the candidate of sociological sciences, Russian State Social University, Moscow; Lyudmila Alexandrovna Sergeeva, the senior lecturer, Moscow Architectural Institute, Moscow; Tatiana Yurievna Fedorova, the candidate of sociological sciences, senior lecturer, Russian University of Transport, Moscow; Yulia Romanovna Fedorova, the student, Russian University of Transport, Moscow

The actuality of the study is due to the current epidemiological situation, which arose against the background of the viral infection COVID-2019 at the end of 2019, which had a huge impact on the tourism and service of the Russian Federation. The quarantine measures from the fourth quarter of 2020 have been tightened again after a sharp increase in the number of cases of coronavirus infection, exacerbating the already difficult situation of the tourist market. However, despite all the negative consequences, COVID-2019 contributes not only to the development of technologies in tourism, but also to the realization of new destinations and opportunities in the tourism industry. The aim of the study is to develop measures to develop the service and tourism sector in the conditions after the removal of quarantine measures. Methods and organization of research: theoretical analysis and generalization of literary data; empirical (comparison, schematic modeling), statistical and analytical analysis of COVID-2019 diseases, development of domestic and external tourism in 2020, regulatory and legal analysis. The results of the study. The article discusses innovative approaches to tourism, as directions for the development of the service and tourism sector in the conditions following the removal of quarantine measures, it is proposed to accelerate the processes of informatization of tourist services, stable and active promotion of modern technologies using innovative ideas of "experience economy", differentiated approach in the system of individualization of customer service, as well as the expansion of the line of domestic tourism product: separate areas of ecological tourism, distribution of geography of tourist routes, etc. 2035. Conclusions. The pandemic of coronavirus has significantly changed not only the psychology of consumption of tourist services, but also the tourist service in general. In pandemic and post-pandemic environments, tourism and service companies will be forced to move to a different, completely new level of customer service, taking into account factors such as digitalization, information and sanitary and epidemiological safety of travel, preferring private tours in small groups in domestic resorts.
Keywords: tourism and service, pandemic, COVID-19, coronavirus infection, post-quarantine measures.
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Article arrived in edition 25.10.2020
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